Client and Challenge
The company provides machine-applied wall plastering and semi-dry floor screed services. It needed a website that explains the offer, shows the work process, and leads to a cost estimate request.
What Was Done
- Analysis of competitor websites, site structure, and user flow: what services are offered, how they differ, how the process works, and what drives the price.
- Interface design for private customers.
- Next.js front end: components, inquiry forms, navigation, and a basic SEO structure.
- Payload CMS: content is updated without code changes.
- Server deployment: environment, build, Payload CMS launch, environment variables, and post-release checks.
Technical Details
Next.js, Payload CMS, server deployment; the front end fetches data from the CMS and renders pages.
Result
Not a static landing page but a manageable web product: content is changed via the CMS, and the architecture allows adding services, pages, and features.
Performance
Google PageSpeed Insights, desktop: 97/96/100/100.

My Role
I delivered the entire project myself: research, structure, design, front end, CMS, integration, and deployment.




